The project first focused on developing a logo based on the brand name, "Blink," and later shifting our focus on the specific niche our lightbulbs would be for. I decided on an outdoor lightbulb to assist in hiking on trails. With this concept in mind, I wanted to develop designs interrelated to national parks and showing the theme of light. I utilized line work to reflect the landscape and landmarks of each national park and played with the weight to showcase the idea of intensity from thinner to thicker linework. 
After developing and designing the packaging, I was required to photograph images interrelated to my lightbulb designs, in which I had photographed the landscape of a hiking path to utilize as my background images.